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    Air BnB  

    Complete a SWOT analysis for your chosen company. Each analysis should be 75-100 words.

    Write a 525- to 700-word summary of your findings. Use information from the SWOT (strengths, weaknesses, opportunities, threats) analysis as well as what you have learned about your businesss structure, culture, and interrelationships to write the summary. Your summary should:

    Explain how you would match the businesss strengths to its opportunities. 

    Analyze how you would convert the businesss weaknesses into strengths.

    Explain the actions the business needs to take to advance its goals and/or expand its competitive advantage.

    Analyze interrelationships among distinct functional areas of the organization and how it may affect your SWOT analysis.

    Cite all sources according to APA guidelines. Access the Reference & Citation Generator in the Center for Writing Excellence for citation assistance.

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